78 Version 1.2 December 11, 2009 f ormat 8.5” x 8.25” t ypography employee name: FS Albert Bold 10/11 pts. Pfizer inc: FS Albert Bold 9/11 pts. division or Business unit: FS Albert Light 9/11 pts. Set all text u&lc, flush left, ragged right, normal tracking Use two letter, all capital abbreviations for states c olor Pfizer logo: PMS Process Blue t ext: Black logo width: 0.75” Printing method: Offset Paper: Bright White 100lb advanced professional degree designation Advanced professional degree designation should be used only for situations in which there is a strong business reason. Only advanced degrees approved by Pfizer HR such as M.D., Ph.D., PharmD or similar should be used. Notepad Pfizer Branding Guidelines / Visual i dentity / 1. the masterbrand / applications / office system General users c ommunications Professionals design agencies 8.5” .25” 8.25” 1.125” Emplo y ee Name T itle Line 1 T itle Line 2 Pfizer Inc Division or Business Unit .25”