Store Interior, Banners For temporary promotions such as product launches, banners can be used to display a promotional message along with the store identity. The Apple channel signature cannot be displayed on store banners. Do not use banners for permanent signage. Banners should be used only for temporary promotions. Do not place a large number of banners around the interior of the store. Both horizontal and vertical banners must conform to these requirements. A promotional message along with the reseller identity is displayed. Do not include the Apple channel signature when the reseller identity is featured on an interior banner. Do not display the Apple channel signature alone on a banner. Apple Identity Guidelines for Channel Affiliates and Apple-Certified Individuals August 2016 55