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Choosing a Configuration The choice of signature configuration will depend on your layout. The one-line signature is used in promotions when there is ample horizontal layout space. The two-line signature is more compact. It can be used when both vertical space and horizontal space are limited. Use only the two-line signature on store signage; see Reseller Store Identity on pages 35–55. One-line signature Two-line signature In the one-line signature, both the type Some layouts offer very limited space. The two- and the Apple logo are clearly legible line signature is a compact configuration that at a small size. It is ideal for horizontal fits in small spaces. layout space. Apple Identity Guidelines for Channel Affiliates and Apple-Certified Individuals August 2016 8

Apple Brand Book - Page 8 Apple Brand Book Page 7 Page 9

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