Store Exterior, Avoid Mistakes Avoid mistakes Place the reseller identity above the main entrance. Do not use a one-line Apple channel signature except in regions where the two-line signature configuration is not available. 70% 70 % 70 % Avoid mistakes Size the Apple channel signature at 50 percent of the cap height of the reseller name logotype. The signature should never exceed 400 mm in height and should never be smaller than 100 mm in height. Avoid mistakes The reseller identity cannot be smaller than the Apple channel signature. Apple Identity Guidelines for Channel Affiliates and Apple-Certified Individuals August 2016 41