HOW WE CREATE ADVERTISING IN THE HONEYWELL STYLE Full Page Print Media 1.5” paper less Sample overall dimensions: 8”W x 10.75”L Primary headline set in Helvetica Roman A short headline in all lower case is preferred. Global Arc in medium to high placement. We use a secondary, smaller image to support the message in 4.6”4.6” our ad It is rectangular in shape and usually features images of technology. Honeywell logo in Honeywell Red, aligned flush left with the copy and secondary image above. Allow one “H” height distance below text. Background color in Brilliant White from the Honeywell Say goodbye to the hassles of paper recording, while hold- ing on to the confidence of a permanent record. Easily. primary color palette. Our 21CFR Part 11–compliant Minitrend and Multitrend Plus paperless recorders with Extended Security System let you focus on your work, confident your data is being captured securely. Advertising Typography Validation IQ/OQ is fully supported with documentation and templates that step you through the process—or you can engage Honeywell Services to do it for you. A host of complementary PC Primary Headline software tools enhance your productivity and efficiency from the very start. And with Ethernet net- working, customizable high-visibility color displays, and configuration software, Honeywell paper- 54 pt. Helvetica Roman 4.6” less recorders are designed to fit right into your environment. Go paperless, penless, ink- Color: PMS 431 less, ribbonless, file cabinetless—and worry free. Subhead 9/14 pt. Helvetica Medium Color: Honeywell Red For a demonstration visit our website www.honeywell.com/imc/paperless or call 1-800-343-0228. © 2004 Honeywell International Inc. All rights reserved. Body Copy 8.25/14 pt. Helvetica Roman 0.5” 2.1” 1.5” Color: Total Black Call To Action Block Use as few words as possible to relay contact information, such as web address and toll-free numbers. Do not include personal contact information. Last line is the following copy- right statement: © 20xx Honeywell International Inc. Right justified 4.1/6 pt. Helvetica Roman, Black. 28